Mash-Ups for Innovation, a How To Guide
Gregg Fraley, Author of Jack's Notebook
JANUARY 19, 2015
While steering a tractor, he looked back over his newly plowed field and noticed how the lines were traced by the plow in his Idaho potato field. Invoking a form of play to invent is a topic works – and it’s being explored, and used effectively by companies like IDEO, Pixar, Clear Channel and many more. Intention and Intuition.
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