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From Airbnb to TaskRabbit to Zimride, sharing is becoming big business

www.usatoday.com

Weve hosted some interesting tech entrepreneurs. Entrepreneurs have also tapped sharing platforms to directly market their goods and services, somewhat blurring the line between unadulterated peer-to-peer co-ops and direct sales channels. Weve had people from Australia and Singapore. And the money is nice, too."

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Startup Strategy Roundtable: African Tech Entrepreneurs Emerging

ReadWriteStart

We discussed marketing, advertising and direct marketing agencies as being the best channel partners for him. More to come from entrepreneurs in Africa I'm sure. It is clear to me, after doing these coaching sessions for over two years, that entrepreneurs need a lot more training on positioning and go-to-market.

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