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HOW TO: Hire the Perfect CTO

mashable.com

a New York-based sizzle reel production company specializing in promotional videos for PR and marketing professionals, and the Young Entrepreneur Council. startupcto

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How to Build a Startup Team

techcocktail.com

Make sure someone is thinking about overarching plans around PR, marketing and sales and spends time crafting the right messages, understanding audiences and figuring out distribution channels. Business/Marketer – Your business won’t go very far if no one on the team is good at talking about it.

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Pick the Perfect Name for Your Startup

mashable.com

I'm working with a PR/Communications gurus who is trying to focus me on a name, that when you hear it, it tells people what it is you are doing. Brad Friedman This post is extremely helpful and timely, as I am in the midst of struggling to come up with a name for a startup. Some of the things you mention I have done.

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10 Essential PR Tips for Startups

mashable.com

10 Essential PR Tips for Startups. Sign up for her course on “ PR for Startups ” to learn more about getting media coverage for your fledgling business. .” While pitching individual writers sounds more promising to many PR folk, you should always determine the official pitching method for your preferred publication.

PR 103
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Why Launching a Startup Is More Expensive Than You Think

mashable.com

And no matter what the latest trends indicate, you will eventually have to spend money on PR and marketing. million in venture financing. No doubt early-stage companies can be started on a shoestring by low-paid entrepreneurs, but when financing a scalable, sustainable product, a free application server won’t make much of a difference.

Startup 79
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LinkedIn Explores What It Takes To Be an Entrepreneur [INFOGRAPHIC]

mashable.com

Publisher Platform (P3). startupcto