crowdSPRING Blog

JULY 19, 2018

Lee Fredericksen, Managing Partner at Hinge Marketing explains : A brand promise is an extension of a company’s positioning. Divine’s chocolate is farmed by the Kuapa Kokoo cooperative in Ghana. Charlotte’s Web: Brand Perception. The Stanley brothers – founders of Charlotte’s Web – know this well.

Charlotte 61

Charlotte Design Ghana Web 61

crowdSPRING Blog

JULY 19, 2018

Lee Fredericksen, Managing Partner at Hinge Marketing explains : A brand promise is an extension of a company’s positioning. Divine’s chocolate is farmed by the Kuapa Kokoo cooperative in Ghana. Charlotte’s Web: Brand Perception. The Stanley brothers – founders of Charlotte’s Web – know this well.

Charlotte 48

Charlotte Design Ghana Web 48

crowdSPRING Blog

DECEMBER 13, 2018

It’s also about the company’s reputation, the way a company’s products and services are advertised, and about a company’s values. Personal branding (how an individual builds their personal reputation) has become popular, especially among influencers. Branding is not solely for companies and organizations.

Marketing 162

Marketing Charlotte Naming Design 162