Remove Churn Rate Remove Early Stage Remove Metrics Remove Product Development
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Startups and financial models for SAAS companies

BeyondVC

Financial models for startups are important from a big picture perspective, but I never like to get mired in the full details as things always change in the early stages. In my mind some of these key variables include new bookings, growth of deferred revenue, churn rate, cost of acquiring new customers, and obviously cash.

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Lean Analytics

Startup Lessons Learned

If you're working on the Sticky Engine of Growth , you're focused on very different metrics from those that you care about in the Viral Engine of Growth. Similarly, a two-sided marketplace cares about different things from a traditional e-commerce product. In the early days of a SaaS business, churn really doesn’t matter that much.

Analytics 167
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Crazy! 189 Answers To The Top Startup Questions On Your Mind

maplebutter.com

Written By Dan Martell on February 2nd, 2012 | Category: Hiring LeanStartup Marketing Metrics Startup Life | 6 Comments. Building Product 2. Building Metrics / Usage Reports / KPI 3. Product/Metrics (70%/30% time) * Get your product activation (sign-up + meaningful action) to 60% * then, Get your product retention to 20% weekly.