Hearpreneur

APRIL 3, 2016

The name of our company came from the name of our flagship product. Since we’re a mobile app company we wanted a product name that was short, easily remembered, non-controversial and at least somewhat descriptive of the service. After throwing around some names we rejected we settled on making it an acronym.

Naming 48

Naming Technical Review PR LLC 48

Steve Blank

APRIL 9, 2009

The other departments in marketing gave the same answers; the product-marketing department said their job was to write data sheets. But my favorite was when the public relations manager said, “we’re here to write press releases and answer the phone in case the press calls.” It will cost you your job.”

Silicon Valley 267

Silicon Valley Technical Review RSS PR 267

Hearpreneur

MAY 9, 2018

At the same time, I wanted to make sure the name is unique and available – that is to ensure no other businesses are already operating under that name. Initially, it won’t come up to many entrepreneurs’ mind, but soon you will have to worry about trademarks. The name of my business is BlueIvy Communications.

Naming 89

Naming Entrepreneur Vermont PR 89

www.rocketwatcher.com

NOVEMBER 8, 2010

Costs Cost per target – targets can be free (organic traffic, internal lists) or paid (from advertising, purchased lists). Cost per prospect – given only a certain percentage of targets become prospects, what is the true cost you are paying for a prospect. Oct, 2010 at 9:39 am A comment and a question.

B2B 42

B2B Metrics Marketing Startup 42