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Satya is evaluating various go-to-market models such as franchising, and I advised him to focus on direct selling to major builders and working with industry value-added resellers (VARs) that already operate in the smart home segment in India. These resellers buy devices from the U.S. GeoInvenio.

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Building and choosing your team is for me the most critical part of an early stage growth business, and even now that we are a little bigger (over 50 employees) I try to be in as many interviews as possible. We operate through flat management. Thanks to Matt Wilson, Under30Experiences ! Thanks to Scott Bennett, Skratch ! #21-

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