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HOW TO: Hire the Perfect CTO

mashable.com

Hiring the wrong person for key company positions can cost a business thousands — or tens of thousands — of dollars and man hours. This is especially true when it comes to tech companies hiring the wrong chief technology officer. Leadership Abilities Are A Must It’s natural to want a tech savvy and competent CTO.

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Lessons Learned: The three drivers of growth for your business.

Startup Lessons Learned

I break the answer to that question down into three engines: Viral - this is the business model identified in the presentation as "Get Users." Here, the key metrics are Acquisition and Referral, combined into the now-famous viral coefficient. If the coefficient is > 1.0 , you generally have a viral hit on your hands.

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Andrew Chen: Growing renewable audiences

Startup Lessons Learned

vs. sustainable: Compare this to the renewable strategies, like viral marketing, SEO, widgets, and ads, which can scale into 10s of millions of users but are primarily centered around tough, non-user centric work. Problem is, you inevitably become yesterday’s old news. Learning is better than optimization (the local ma.

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Lessons Learned: The one line split-test, or how to A/B all the time

Startup Lessons Learned

But in my experience this is not useful most of the time. That green button was part of a customer flow, a series of actions you want customers to complete for some business reason. If its part of a viral loop, its probably trying to get them to invite more friends (on average). for Harvard Business Revie.

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Top 30 Startup Technology and Product Posts for September 2010

SoCal CTO

Great content again in September that meets at the intersection of startups, technology, product and being a Startup CTO. 8220; His three things (worth reading his whole post anyway) are set vision/strategy and communicate broadly, recruit/hire/retain top talent, and make sure there’s enough cash in the bank. It’s great advice.

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How to get distribution advantage on the iPhone

Startup Lessons Learned

On Facebook, viral distribution has proved decisive. Those companies who have learned to build apps that optimize the viral loop dominate in every category where they compete. So far, I dont see any apps that have much in the way of viral distribution. We're leading the charge in enabling viral distribution for iPhone apps.

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Lessons Learned: Q&A with an actual reader

Startup Lessons Learned

Revenue is always my preferred measure, but you can use anything that is important to your business: retention, activation, viral invites, or even customer satisfaction in the form of something like net promoter score. If an optimization has an effect at the micro level that doesnt translate into the macro level - who cares? Amazon PostRank