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How a Buyer (or User) Persona Can Improve Your Business

Up and Running

This article is part of our Business Startup Guide , a curated list of our articles that will get you up and running in no time! Maybe on their mobile phone? If your persona is a Portland hipster, they probably don’t drive a BMW—well, maybe they drive one that’s vintage and restored by hand, but not a new one. Don’t be generic.

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28 Gifts for the Entrepreneur in Your Life

Up and Running

If you know that your favorite entrepreneur is planning on accepting card payments and needs a small, convenient mobile payment processor, why not look into giving them a Square card reader? If you’re not sure Square will fit their needs, you can read more about our favorite payment processors here: The Best Mobile Payment Processor.

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114 Entrepreneurs On 1 Train For 8 Hours Pitching Ideas

ReadWriteStart

That's exactly the challenge posed by Geeks on a Train , a veritable Nerd Express from Portland, Ore., It was a mobile sea of Macs as passengers nobly battled the flickering wi-fi signal. Try selling your vision with a beer in each hand, balancing in the aisle of a train barreling north at 80 mph.

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HOW TO: Build an App for Your Small Business

mashable.com

So, you’re a small or medium-sized business, and you want to build a Facebook, mobile or web app. You can target multiple mobile platforms at once with tools like BuildAnApp , or you can look into the geolocation angle with a tool such as Socialight or Shout’Em.

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Transcript of Tips for Attracting Local Clients

Duct Tape Marketing

They’re pulling in the list of human curated list of successful local businesses and showing those right in the knowledge panel. Or do you care that they click your phone number from a mobile SERP or click for driving directions to your business or have their self-driving care take you to the front door. David: Well, does it?

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