Fear of Failure and Lack of Speed In a Large Corporation
Steve Blank
MARCH 11, 2015
I just spent a day working with Bob, the Chief Innovation Officer of a very smart large company I’ll call Acme Widgets. Talking to Bob I realized that at Acme Widgets (and in most large companies) the word “failure” was being used to describe two very different events: failure in execution of a known product in known market.
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