Intel Disrupted: Why large companies find it difficult to innovate, and what they can do about it
Steve Blank
JUNE 23, 2016
As a consequence, corporations used metrics like return on net assets (RONA), return on capital deployed, and internal rate of return (IRR) to measure efficiency. In contrast, startups operate with speed and urgency, making decisions with incomplete information. Filed under: Corporate Innovation , Customer Development.
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