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The LeanLaunch Pad at Stanford – Class 4: Customer Hypotheses

Steve Blank

This week they were testing who the customer, user, payer for the product will be (and discovering if they have a multi-sided business model , one with both buyers and sellers.) The news from customers was not good. talk to more customers? Which value added services do public clouds want to attract customers for?

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The National Science Foundation Innovation Corps – What America Does Best

Steve Blank

63 scientists and engineers in 21 teams made ~ 2,000 customer calls in 10 weeks , turning laboratory ideas into formidable startups. Principal Investigator: Stephen DiMagno University of Nebraska-Lincoln. We now know how to reduce customer and market risk for new ventures. If you can’t see the video above, click here.

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