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13 Of The Biggest Mistakes Entrepreneurs Make (That May Not Seem Like Mistakes At All)

YoungUpstarts

Along with several partners, I’ve built two thriving companies: Direct Mail Express (which now employs over 400 people) and Response Mail Express (which was eventually sold to an equity fund, Huron Capital Partners). That’s why most entrepreneurs (understandably) want to keep some cash in reserve for a rainy day.

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Too Many Small Businesses Still Ignore Social Media

Startup Professionals Musings

They don’t know if they should move to social networks for lead generation, branding, customer loyalty, or for direct marketing and e-commerce. Develop a marketing strategy specific to this media. Social media demands two-way communication, rather than outbound only. Start social networking with peers.

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Nine Risks You Must Take (And Keep On Taking) To Build A Sustainable Business

YoungUpstarts

by Tom Panaggio, author of “ The Risk Advantage: Embracing the Entrepreneur’s Unexpected Edge “ Imagine you stand at the edge of an enormous cliff, a parachute strapped to your back. This is the dilemma entrepreneurs face every day. The committed entrepreneur doesn’t allow a tight money situation to stop her.

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How To Begin Using Social Media In Your Business

Startup Professionals Musings

They don’t know if they should move to social networks for lead generation, branding, customer loyalty, or for direct marketing and e-commerce. Develop a marketing strategy specific to this media. Social media demands two-way communication, rather than outbound only. Start social networking with peers.

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Too Busy for Social Media Marketing Could Be Fatal

Startup Professionals Musings

They don’t know if they should move to social networks for lead generation, branding, customer loyalty, or for direct marketing and e-commerce. Develop a marketing strategy specific to this media. Social media demands two-way communication, rather than outbound only. Start social networking with peers.