Differentiation Founder Operations Tampa 
Hearpreneur
JULY 10, 2015
I add other differentiators by podcasting and creating expert-sourced ebooks or videos. We are obviously unique because we wear kilts while doing our work, this idea came to our founder Nicholas Brand when he was with some friends and had a struggling window cleaning business. Thanks to Christina Campbell, The Mommy Spot Tampa !
The Next Web
JANUARY 15, 2014
It demonstrates how failing companies were able to realize their full potential after changing some of their operational patterns. The “extremization” of the message or user experience has become sin qua non for achieving differentiation in the cacophony of publicity messages. They follow the habits they’ve learned.”.
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