The “Grow or Die” Lie: Why Everything You Think You Know About Business Growth Is Wrong
YoungUpstarts
APRIL 19, 2012
Hess, author of “ Grow to Greatness: Smart Growth for Entrepreneurial Businesses “ All growth is good. All businesses must either “grow or die.”. If you’re a small business owner, you might have been nodding along as you read those business mantras, agreeing wholeheartedly with each one.
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