Direct Marketing Marketing Redemption Technology 
YoungUpstarts
DECEMBER 5, 2013
CRM became more sophisticated, resulting in detailed monthly statements and targeted direct marketing. Real-time points and mileage redemption appeared at the POS, first introduced over a decade ago and now going mainstream. We experimented with tap and go technology, both on cards as well as embedded in mobile phones.
Duct Tape Marketing
OCTOBER 27, 2017
Texting: The Killer Application in your Offline Marketing Arsenal written by Guest Post read more at Duct Tape Marketing. That’s true where marketing is concerned too- we usually focus first on digital marketing. Online and offline marketing need to work together, for best results. Increase options and redemptions.
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