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Excellent Analytics Tip #7: The Adorable Site Abandonment Rate Metric

Occam's Razor

AUGUST 28, 2006

How many metrics can you call adorable? Site abandonment rate is an adorable metric, to me : ), for these reasons: Money, money, money baby. IMHO there isn't a metric out there that can tell you a lot so quickly and any improvement you make to it will directly and immediately impact the bottom-line. My hypothesis is that.

Metrics

Metrics Analytics SEM Campaign

Standard Metrics Revisited: #3: Bounce Rate

Occam's Razor

AUGUST 6, 2007

So what is this mysterious metric? In Adobe's Site Catalyst bounce rate is not a standard metric, but you are able to create a special custom metric. If you don't fall into those two categories you need to pay very careful attention to this metric. It is almost instantly accessible in any web analytics tool.

Metrics

Metrics Analytics PPC Campaign

StartUpRoar

Excellent Analytics Tip #7: The Adorable Site Abandonment Rate Metric

Standard Metrics Revisited: #3: Bounce Rate

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