Startup Professionals Musings

JUNE 29, 2019

The entrepreneur’s challenge is to effectively communicate their value proposition, not only to customers, but also to vendors, partners, investors, and their own team. Especially for technical founders, this is normally all about presenting impressive facts. But in reality facts only go so far. Stories often work better, because humans don’t always make rational decisions.

Chad 210

Chad Audience Founder Security 210

Haystack

JUNE 29, 2019

I’m not a huge NBA fan, but I certainly appreciate the sport. From a business and growth perspective, there’s so much going on with the NBA that’s fascinating to me. And, this particular offseason with all the amazing free agents on the market makes for a dramatic scene. I am hooked. If you’ve been following this drama, one term that’s used often now is “load management.” The brief context is: NBA players have 82-game seasons; for those who advance to th

Management 73

Management Early Stage Restful Finance 73

Duct Tape Marketing

JUNE 29, 2019

Weekend Favs June 29 written by John Jantsch read more at Duct Tape Marketing. My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source or one that I took out there on the road.

Cost 63

Cost Marketing 63