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[Infographic] Is SEO Or SEM Better For Online Marketing?

YoungUpstarts

Search engine marketing (SEM) and search engine optimization (SEO) are fundamental to online marketing, and though both are shown to benefit business immensely, they’re not the same. SEM is geared more toward paid search, and SEO is used to drive website traffic through keywords and linking. Types of PPC Ads ( 4 ).

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5 Trends That Will Shape Small Business in 2012

Duct Tape Marketing

As social networks become more important in the lives of their users and the level of social behavior continues to evolve, they will become much more than outposts. A growing number of people simply see the Internet as Facebook (and Facebook is OK with that). Apps inside social networks provide answers.