Israel Partner Software Engineering Vertical 
Feld Thoughts
DECEMBER 16, 2015
There are two common ways to scale a system – horizontally or vertically. If you are a software engineer, you probably get this instinctively. Scale Vertically (or “scale up”): Add resources to a single node in a system, typically involving the addition of CPUs or memory to a single computer.
Hearpreneur
OCTOBER 19, 2018
The final word, media, helped to define the vertical we were to operate in. Lowground Records was the easiest business I have ever named and I knew the name fit the second my business partner said it. After college, I spent years working in software engineering and data analysis incorporate, but I was never satisfied.
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