Steve Blank

APRIL 9, 2009

competitive analyses, channel and customer collateral (white papers, data sheets, product reviews), customer surveys, and market requirements documents. We will accomplish this through demand-creation activities (advertising, PR, tradeshows, seminars, web sites, etc.),

Silicon Valley 259

Silicon Valley Technical Review RSS PR 259

Duct Tape Marketing

DECEMBER 1, 2022

So what signals are you sending to an audience when they read your white paper or when they read your blog post mm-hmm. , Their product names have like H 1 27, 5 capital H small a like, you know, that's like how they name their products. or when they access anything that you publish or produce.

Charlotte 88

Charlotte Audience Technical Review Chicago 88

Duct Tape Marketing

SEPTEMBER 5, 2014

First, a couple of quick definitions: Social selling is about building your personal and business brand through social media. If you keep posting comments like, “This (product name) is the best thing ever,” you’ll be ignored – or worse. And the combination we’re about to describe has the potential to change almost everything.

Marketing 71

Marketing Social Media Curation Boston 71

www.rocketwatcher.com

NOVEMBER 8, 2010

Rocket Watcher Product Marketing for Startups Product Marketing for Startups About Speaking Contact Email Posts Startups Product Marketing Messaging Social Media Commentary Uncategorized Marketing Metrics 101 for B2B Startups 13. Rocket Watcher provides a practical look at product marketing for start-ups.

B2B 42

B2B Metrics Marketing Startup 42