SuperMac War Story 6: Building The Killer Team – Mission, Intent.
Steve Blank
APRIL 9, 2009
And it was going to mention the two words that SuperMac marketing needed to live and breathe: revenue and profit. This year, marketing need to provide sales with 40,000 active and accepted leads, company and product name recognition over 65% in our target market, and five positive product reviews per quarter.
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