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Vertical Markets 2: Customer/Market Risk versus Invention Risk.

Steve Blank

Steve,&# he said, “you’re missing the most interesting part of vertical markets. These two numbers have direct impact on revenue and financial health. Customer/Market Risk Versus Invention Risk One day I was having lunch with a VC sharing what I learned from my students.

Vertical 147
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Times Square Strategy Session – Web Startups and Customer Development

Steve Blank

In it, I got asked a question I often hear: “What if we have a web-based business that doesn’t have revenue or paying customers? And without revenue how do we know if we achieved product/market fit to exit Customer Validation?” They’re putting money into web services/business – most without early revenue.

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The Customer Development Manifesto: The Startup Death Spiral (part.

Steve Blank

Instead of a Sales team and organized to sell with a consistent and successful sales roadmap generating revenue, it is a disorganized and unhappy organization burning lots of cash. Because the company based its headcount and expenses on the expectation that the Sales organization will bring in revenue according to plan.

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Can You Trust Any vc's Under 40?

Steve Blank

Five Quarters of Profitability During the 1980’s and through the mid 1990’s startups going public had to do something that most companies today never heard of – they had to show a track record of increasing revenue and consistent profitability. They taught you about customers, markets and profits.

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Let's Fire Our Customers

Steve Blank

When a startup finds a repeatable sales process and steadily increasing revenue, its investors wants to harvest the rewards and build a culture of “execution.” 4) You don’t see any revenue gain past three years. 2) They don’t care about your profitibility and ultimately, your staying power. To Order Outside of the U.S.

Customer 201
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Vertical Markets 4: Putting it All Together « Steve Blank

Steve Blank

In the last three posts, we drew the relationship of market risk and invention risk with vertical markets and pointed out verticals where customer development would be useful. would look in each of the verticals. For example, How does sales differ from one market to another? Others you need to know when you execute the plan.

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SuperMac War Story 6: Building The Killer Team – Mission, Intent.

Steve Blank

And it was going to mention the two words that SuperMac marketing needed to live and breathe: revenue and profit. If marketing can’t deliver the 40,000 leads what else can we do for sales to still achieve our revenue and profitability?”) T he mission was our goal , but based on circumstances it may change, but the Intent was immovable.