Up and Running

MAY 1, 2014

Your business plan isn’t complete without a financial forecast. If your business model (i.e., “how If you are raising money to start or grow your business, you need to include the details of what you need in the executive summary. They are the drivers of growth for your business model and your financial plan.

Business Plan 163

Business Plan Forecast Balance Sheet Distribution 163

Up and Running

NOVEMBER 12, 2018

Defining the problem you’re trying to solve is an important part of your business plan because it’s the first place where you’ll demonstrate that idea is viable—that you can actually make money with your business model and idea. Share of the Market (SOM) : Your SOM is who you will reach in your first few years of business.

Business Plan 63

Business Plan Curation Balance Sheet Intellectual Property 63

ConversionXL

OCTOBER 30, 2019

According to the Q1 2018 HubSpot Research Trust Survey , 81% of customers trust recommendations from family and friends over business advice. The ROI of an existing customer is higher than the ROI of a net new customer. Metric examples: Customer save rate; Customer churn rate; Re-engagement rate.

Retention 101

Retention Metrics Churn Rate Acquisition 101

ConversionXL

OCTOBER 30, 2019

According to the Q1 2018 HubSpot Research Trust Survey , 81% of customers trust recommendations from family and friends over business advice. The ROI of an existing customer is higher than the ROI of a net new customer. Metric examples: Customer save rate; Customer churn rate; Re-engagement rate.

Retention 48

Retention Metrics Churn Rate Acquisition 48