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How to Improve Profit by an Average of 11.1%

Austin Startup

A 1992 study from the Harvard Business Review found that the right pricing changes can drive revenue and profit improvements faster than any other growth lever — faster than increasing the volume of sales or decreasing costs. Do you have patents or IP wedges that create defensible moats around your differentiation?

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Which Are More Legible: Serif or Sans Serif Typefaces?

alexpoole.info

In 2003 as part of my master’s degree I reviewed over 50 empirical studies in typography and found a definitive answer. Part 2 reviews the evidence for and against the legibility of serif and sans serif typefaces. However, Tinker commented that perceived legibility was due to a great extent to familiarity with the typeface.