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How to Out Amazon, Amazon

Both Sides of the Table

FEBRUARY 28, 2018

If the retailer can get the product “exclusively” (even for just a time window) then it hopes to get more customers shopping at its store or watching its video channel vs. its competitors. In the simplest form curation is the selection of similar products in terms of function, quality, design aesthetic and perhaps brand.

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Curation Los Angeles Differentiation Channel 296
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From CRM to CXM: Walking the Customer Journey

Venture Chronicles

DECEMBER 5, 2012

He is right, and to his credit Paul saw the importance of customer experience and wrote about this in 2001. Twitter and Facebook are critical channels to support and research shows that these channels are, in the eyes of customers, equal in importance with telephone and other forms of direct support.

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