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Why Tim Cook is Steve Ballmer and Why He Still Has His Job at Apple

Steve Blank

Each transformation – from a new computer distribution channel – Apple Stores to disrupting the music business with iPod and iTunes in 2001; to the iPhone in 2007; and the App store in 2008 – drove revenues and profits to new heights.

Azure 120
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Why Tim Cook is Steve Ballmer and Why He Still Has His Job at Apple

Steve Blank

Each transformation – from a new computer distribution channel – Apple Stores to disrupting the music business with iPod and iTunes in 2001; to the iPhone in 2007; and the App store in 2008 – drove revenues and profits to new heights.

Azure 120
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Businesses Must Manage the Twitter Conversation

Both Sides of the Table

Twitter is the new CRM (customer relationship management) channel. My intuition is that this is why when Twitter initially took off (around the time of SxSW in 2007) it was an open “publish to the world” platform and the trend continued. People write their thoughts knowing that anybody else can see them.

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Measuring Incrementality: Controlled Experiments to the Rescue!

Occam's Razor

With a plethora of digital media channels at our disposal and new ones on the way every day(!), How do you figure out which channels to invest in more and which to kill? Oh, and the killer question… if you invest in multiple channels, how much incrementality does each channel bring to your bottom-line?

.Net 119
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Google VP: Here's How to Get Bought By Us

mashable.com

In July 2007 Google acquired web security and archiving company Postini for $625 million. billion in April 2007. In July 2007 Google acquired web security and archiving company Postini for $625 million. billion in April 2007. Subscribe to the Business channel. Google purchased DoubleClick for $3.1 DoubleClick.