2007 Direct Marketing Social Media Social Network 
Both Sides of the Table
AUGUST 2, 2009
On Facebook (and nearly all social networks that preceded it) the relationship was always reciprocal – if I accept your invitation to follow me then I have to follow you. Capture the data – the currency of online direct marketing prior to Twitter was the email address. Facebook.
mashable.com
JULY 18, 2012
Jobs Events Try Our New Social News App Welcome to Mashable! Google integrated Admeld with its additional DoubleClick and Invite Media acquisitions. In July 2007 Google acquired web security and archiving company Postini for $625 million. billion in April 2007. billion in April 2007. DoubleClick. DoubleClick.
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