Startup Lessons Learned

SEPTEMBER 22, 2008

is an elegant way to model any service-oriented business: Acquisition Activation Retention Referral Revenue We used a very similar scheme at IMVU, although we werent lucky enough to have started with this framework, and so had to derive a lot of it ourselves via trial and error. Case Study: Continuous deployment makes releases n.

San Francisco 167

San Francisco CPA SEM CTO Hire 167

Startup Lessons Learned

APRIL 14, 2009

Lessons Learned by Eric Ries Tuesday, April 14, 2009 Validated learning about customers Would you rather have $30,000 or $1 million in revenues for your startup? Products can find sources of validation with impressive stats along a number of dimensions, such as high engagement, viral coefficient, or long-term retention. Great post!

Customer 167

Customer San Francisco Lean Hockey Stick 167

Startup Lessons Learned

MARCH 24, 2009

Lessons Learned by Eric Ries Tuesday, March 24, 2009 The metrics and levers of engagement, presentation on Engagement Loops for Facebook Developer Garage SF Ill be presenting a talk at the Facebook Developer Garage SF Wednesday evening. March 25, 2009 9:16 AM Jesse Farmer said. Why, we just unified acquisition and engagement!

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Metrics San Francisco Lean Viral 88

Startup Lessons Learned

DECEMBER 14, 2009

Lessons Learned by Eric Ries Monday, December 14, 2009 Business ecology and the four customer currencies Lately, I’ve been rethinking the concept of “business model&# for startups, in favor of something I call “business ecology.&# Case Study: Continuous deployment makes releases n.

Customer 156

Customer San Francisco Viral Lean 156

Startup Lessons Learned

OCTOBER 7, 2008

The App Store is a channel for customer acquisition. I think its helpful to think about two kinds of competition for distribution: acquisition competition and retention competition. Retention competition is how you get people to come back to your app. Then, if your retention is good enough, you can stay there.

San Francisco 68

San Francisco Lean Retention SEM 68

Startup Lessons Learned

DECEMBER 16, 2008

We were trying to broaden the conversation beyond just viral customer acquisition. I wrote about this challenge for iPhone developers, in an essay on retention competition : the battle over what icon the user will click when they go to the home screen. Have you struggled with engagement and retention? What do they get out of it?

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Viral San Francisco Lean Continuous Deployment 140