David Teten

JULY 12, 2013

Are you trying to build buzz, but don’t have the cash to launch a full-fledged PR campaign? I emphasize that the best PR you can build is through satisfied customers with high Net Promoter scores. In other words, you should focus first on a great product/service, and only after you’ve achieved that worry about PR.

PR 114

PR Public Relations Startup Technical Review 114

The Next Web

MARCH 3, 2014

We chose to integrate our product closely with Pinterest, which was the talk of the town in the summer of 2012, and allow our users to do more with their carefully curated photos. Next: A one-woman PR team. My first foray into PR was a bit naive. People started asking me who our PR company is, which was kind of cool.

Brazil 158

Brazil Technical Review PR Development Team Review 158

David Teten

JULY 12, 2013

Are you trying to build buzz, but don’t have the cash to launch a full-fledged PR campaign? I emphasize that the best PR you can build is through satisfied customers with high Net Promoter scores. In other words, you should focus first on a great product/service, and only after you’ve achieved that worry about PR.

PR 60

PR Public Relations Startup Technical Review 60

crowdSPRING Blog

AUGUST 2, 2016

It wasn’t until 1800, when young upstart Aaron Burr chose to break with tradition and openly campaign against favored Republican candidate Thomas Jefferson, that the idea of directly attacking an opponent and speaking on your own qualifications became a thing. The most expensive branding and marketing campaigns in the world.

Social Media 48

Social Media Marketing Campaign PR 48

ConversionXL

SEPTEMBER 28, 2016

Your boss probably thinks so, but the truth is that a lot of sites that aren’t ready to go viral launch their campaigns too soon. Here are some non-video viral campaigns that have been successful in the last few years. A Toronto PR agency, 88 Creative, launched Agency or Porn in August 2015. Do you even want to go viral?

Viral 48

Viral Conversion Campaign Audience 48

crowdSPRING Blog

JULY 18, 2016

The Trump campaign made waves last week with the release of a poorly designed new logo. Will the ill-fated design have any significant impact on the campaign? But there is one arena in which poor marketing strategy is have a deleterious effect on the campaign: email marketing. By 2012, the numbers were astounding.

Email 48

Email United Kingdom Marketing Iceland 48