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Understanding the Digital Mail Room: How to Increase Your Direct Marketing Results

Up and Running

According to Enterprise Content Management Connection , digital mailrooms are often characterized by a centralized operation that manages a company’s content and documents. Combining a direct mail marketing piece with a digital marketing campaign is a good 1-2 marketing punch for many SMBs.

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Tips of the Trade with Seth Godin

Duct Tape Marketing

By focusing on everything from effective marketing and leadership, to the spread of ideas and changing everything, Seth has been able to motivate and inspire countless people around the world. In 2013, Seth was one of just three professionals inducted into the Direct Marketing Hall of Fame. Do you batch them together?

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How to Use eCommerce Email Marketing to Increase Conversions

ConversionXL

How Important Is Email Marketing in eCommerce? So, what’s the truth about the state of email marketing in eCommerce? In 2013, Custora declared that email accounts for more than 7% of all eCommerce user acquisitions , making it the 2nd most effective acquisition channel (behind search). Direct Marketing / Promotional Emails.

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Post-Purchase Emails: How to Boost Retention and LTV

ConversionXL

Broad data about email marketing reinforces the fact that it is an effective and powerful medium for customer engagement. The Direct Marketing Association’s (DMA) 2015 National client email report tells , “Email has an average ROI of $38 for each $1 spent.” Product Education & FAQs. billion a year.

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How to Start a Farm: Your Complete Guide to Success

Up and Running

To supplement this guide, I interviewed two experienced farm hands: Gregory Heilers, previously an assistant farm manager, and Dr. Cindy Jones, the owner of Colorado Aromatics, a small herb farm in Colorado. This number was updated from its previous cap of $250,000 in 2013. Farm manager Greg Heilers says, “Meet your neighbors.