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Beyond Lead Gen: How To Optimize B2B Sales Enablement

ConversionXL

The biggest new trends, according to a 2015 Gartner study , are cloud, mobility and the use of data and AI in decision-making. CMS: Create more engaging content by combining various types of media like documents, webpages and videos into one link. It starts with sales enablement. What Is Sales Enablement and Why Should You Care?

B2B 48
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Magnificent Mobile Website And App Analytics: Reports, Metrics, How-to!

Occam's Razor

Here's a graph that shows how US adults consume media, it shows time in hours. Media-Mix Modeling/Experimentation. It does not matter if you are a B2B or B2C or A2K, you will always see this. Media-Mix Modeling/Experimentation. I've covered the value of media-mix modeling (nee. Tag your mobile website.

Analytics 141
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Lean LaunchPad – For Deep Science and Technology

Steve Blank

The existing winter quarter of the class remains the same as we taught for the last 10 years – taking all students’ projects – e-commerce, social media, web, and mobile apps. Ended in Week 10 as a B2C platform for scheduling on-demand at-home senior care. Ended in Week 10 as Cloud-based Pandas dataframe. Team Drova.

Lean 330
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Making Social Media Work For SMEs

YoungUpstarts

For many SMEs, the rapid growth of cross-border e-commerce – tipped to be worth US$2 trillion this year in the B2C space alone [1] – makes the opportunity too valuable to ignore. Without the large dedicated digital and social media team that many large brands have, even this can seem daunting. Build a following.