Remove Acquisition Remove B2C Remove Curation Remove Reputation
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How to Create a Marketing Funnel by Responding to Customer Behavior

ConversionXL

By providing the reader with valuable content on a reputable site, John is positioning himself as an expert in the mind of his target audience—an audience who may decide to outsource their email marketing. Focusing on engagement is important; this is the currency social platforms use to curate feeds algorithmically. Image source.

Customer 140
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7 Examples of Effective Cross-selling (and Why They Work)

ConversionXL

This will improve customer lifetime value (CLTV), making customer acquisition costs (CAC) healthier. If a reputable brand like Home Depot uses Freehand, it surely offers value. Curate the right items and allow the customer’s impulses to do the work. B2C or B2B, all marketing is people talking to people. Conclusion.

B2B 129
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Developing a Social Media Marketing Strategy that Builds Loyalty and Awareness

ConversionXL

Microsoft Surface curates content by sharing its users’ art and testimonials and responding to their posts. On Twitter , it’s laid back to suit the B2C, creative audience segment. Create and curate content that engages your audience. In the era of fake news and hate speech , social media advertising has a bad reputation.

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5 Powerful Use Cases for Social Advocacy & How You Can Get Started

Duct Tape Marketing

Improved talent acquisition. 69% of prospect employees who look your company up won’t apply if you have a bad reputation. Over 50% of B2B and B2C content marketers identify creating engaging content as a challenge. Create and curate great content for your advocates to share. Crowd-sourced content.