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Magnificent Mobile Website And App Analytics: Reports, Metrics, How-to!

Occam's Razor

SEPTEMBER 15, 2014

They will need two different implementations, it is quite likely that you will end up with two sets of metrics (more people focused for mobile apps, more visit focused for sites). The team at Google has done a great job of having the end-to-end view there across Acquisition, Behavior and Outcomes. What do you learn from this report?

Analytics 141
Analytics Metrics Mobile DC 141
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End of Dumb Tables in Web Analytics Tools! Hello: Weighted Sort

Occam's Razor

SEPTEMBER 7, 2010

" That quote comes to mind when I think of a new feature in Google Analytics that carries the unassuming name of Weighted Sort. Hundreds and hundreds of referring urls and campaigns and page names and so on and so forth. You saw this problem when I sorted descending or ascending for the metric bounce rate above.

Analytics 109
Analytics Web Peru Argentina 109
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