Steve Blank

MAY 28, 2009

Invention Risk - Click to Enlarge For companies building web-based products, product development may be difficult, but with enough time and iteration engineering will eventually converge on a solution and ship a functional product - i t’s engineering, not invention. The real risk in markets like Web 2.0

Vertical 154

Vertical Silicon Valley Marketing Customer 154

Steve Blank

APRIL 20, 2021

Shawn immediately said the name I had given the four steps was confusing – I had called it market development – he suggested that I call it Customer Development – and the name stuck. Founders should understand what the customer hopes to accomplish , or what their job to be done is.

Product 436

Product Viral Channel San Francisco 436

andrewchenblog.com

MARCH 10, 2010

Coupled with A/B testing, customer development, and thinking through business problems in a scientific, hypothesis-driven way, you end up with a powerful cocktail of techniques to build a modern startup in the most iterative way possible. We’ll call this general category of debt Type I.

Technical Review 47

Technical Review Design Las Vegas Product 47

ConversionXL

JULY 3, 2014

With only 6% of senior executives believing that their companies understand their customers’ needs extremely well, it’s no wonder why customer acquisition and retention has become a substantial problem. The Case For Building Customer Personas Out Of Data-Driven Research. 3) Web & Exit Surveys.

Customer 133

Customer Analytics Conversion Lead Generation 133

A Smart Bear: Startups and Marketing for Geeks

MARCH 11, 2014

They have many, many man-years of development and customer development in them. And some of that may be exactly to hire this other person to do whatever, like acquisition, and fuel the growth that way. Jason: That’s correct, but your tool is a line item somewhere on a credit card bill. Edwin: The ROI?

Technical Cofounder 220

Technical Cofounder Cofounder Software Review Management 220