Acquisition Green IP PPC 
Occam's Razor
SEPTEMBER 20, 2010
The reason Direct traffic is a beloved of mine is that it represents (checkout the sweet contextual – red and green – numbers above): 1. Here is a simple example: You are the Acquisition manager for a company called Omniture. If they are like every other company that obsesses with PPC and Yahoo! Oh one more thing.
maplebutter.com
JANUARY 8, 2013
The only problem is I haven’t found a problem or an industry – web, enterprise software, green tech, etc – where I feel passionate. We’re considering doing SEO and PPC as well as cold calling to generate leads. Acquisition / Lifetime Value, etc. How did you find your passion? And, what would you suggest?
Occam's Razor
FEBRUARY 9, 2015
Site-centric analysis is primarily focused on looking at direct competitors, or adjacent ones, and learning from what is happening with Acquisition, Behavior and Outcomes on their website (desktop and/or mobile). Getty is the fourth green line. In our scenario there are two types of CI analysis. So we are dead last. Recommend changes.
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