Remove Advertising Remove Bankruptcy Remove CPA Remove Naming
article thumbnail

Facebook Advertising / Marketing: Best Metrics, ROI, Business Value

Occam's Razor

We've seen explosive growth in brand pages, types of advertising and other fun ways to monetize this audience. Based on results of value identified for Facebook, optimize their advertising mix strategy for future product launches. Our sections are: #1: Facebook Advertising/Marketing ROI Challenge: You're Thinking Wrong. #2:

Metrics 165
article thumbnail

Master of Customer Acquisition, Matt Coffin, On Startups …

Both Sides of the Table

I recently sat down with Matt Coffin , the founder of LowerMyBills, which sold for $400 million but was very nearly a bankruptcy only a few years early, and talked “startups.&#. I figured if Matt was on the verge of bankruptcy and one mentor changed his trajectory, what if we had a formalized, community-wide program?

article thumbnail

IRS Audits: 10 Common Myths Debunked

Up and Running

Ask the agent for their full name and phone number with an extension. The IRS can garnish wages and place liens on a property, and in the end, some taxpayers even find themselves facing bankruptcy. Be especially wary of tax preparers (who are not accountants) advertising big refunds.