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HOW TO: Build an App for Your Small Business

mashable.com

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! This post originally appeared on the American Express OPEN Forum , where Mashable regularly contributes articles about leveraging social media and technology in small business.

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How to Write a Business Plan for an Outpatient Medical Practice

Up and Running

Here’s a brief example: The problem : There is a lack of affordable pediatric and gynecological care available in coastal areas of Lane County, Oregon. The solution : Dr. Gardner plans to open Ocean Lane Outpatient Care to serve smaller Oregon coastal communities scattered outside of major towns with major hospitals.

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What You Can Do To Make Customer Care Your Most Effective Marketing Strategy

YoungUpstarts

No gimmicks, no flashy promotions, no big advertising campaigns; just a dedication to improve the way you treat your customers. Once you’ve collected reviews, you will want to make sure they get published in a few key places for maximum brand impact like your website, blog, social media, etc. Would you do it?

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How to Market to Millennials (And Beyond!)

Up and Running

And I doubt your consumers—or you—like the 30-second advertisements that stand between them and the YouTube video they’re trying to show a friend. The bottom line is, traditional advertising methods are losing their grasp on modern consumers. Examples of Successful Experiential Marketing Campaigns. Motivate purchases.

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Top Social Media Measurement and Tracking Tools

www.foliomag.com

); E-Mail Alert Sign-Up. --> Subscribe Now. --> Media Kit. --> About FOLIO. B2B: Business Media. Consumer Media. E-Media Summit -->. ADVERTISEMENT. ); ); ); Home » emedia and Technology. Top Social Media Measurement and Tracking Tools. Erin Hoskins, Senior Marketing Director, New Media, Meredit h.

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A Startup Journey With GrubHub Founder Mike Evans

Duct Tape Marketing

I rode my bicycle from Virginia to Oregon. But the restaurants liked it at first cause it tracked how effective their advertising was. You know, today everybody's online, but are they finding your website, Grab the online spotlight and your customer's attention with Semrush from content and SEO to ads and social media.

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The Venture Capital Secret: 3 Out of 4 Start-Ups Fail

online.wsj.com

Media & Marketing. Advertising. Media Agencies. Opinion: Noonan: The Romney Campaign Needs a New CEO. Advertise Locally on WSJ.com. Opinion: Noonan: The Romney Campaign Needs a New CEO. Management. Small Business. More Industries. Accounting. Broadcasting & Entertainment. Computer Hardware. Food & Tobacco.