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How to Master PPC Targeting and Choose the Right Ad Platform

ConversionXL

The PPC targeting options that Facebook has available are different from Google AdWords, LinkedIn, Twitter, and the abundance of other PPC marketing networks you have available. And that’s exactly why demographic targeting works so well for them on Facebook and the AdWords Display Network. AdWords Display (sheer publisher size).

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Spolsky on Software on Both Sides of The Table

Both Sides of the Table

It helps with sales cycles because customers know that they can switch away if they so choose. He is responsible for bringing in revenue from advertising and their careers offering. How do you keep an audience as a blogger and on the network of StackExchange? They want to ensure they can easily migrate to a new system.