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How to Build & Execute a Facebook Marketing Strategy

ConversionXL

The sheer size of Facebook means there’s likely an audience for any product. Mailchimp combines video and short statuses to sell the benefits of its products and services. . This might include: Live Q&As Product and feature announcements Member-only discount codes Quizzes. Organic reach on the platform hovers around 5.2%.

Marketing 134
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35 Entrepreneurs Explain How They Came Up With Their Business Name

Hearpreneur

Hand reared, growing into a cheeky, unique little character, full of personality and attitude… what better name for our product than ‘Oska. The name for my independent film production company, Corner Piece Productions, was inspired by a motif of puzzle pieces in our first feature, West of Her.

Naming 48
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Multichannel Analytics- Tracking Online Impact Of Offline Campaigns

Occam's Razor

For most companies radio, tv, newspapers, magazines, catalogs, retail stores, call centers, etc still form a bulk of their business advertising and marketing expenditure. Showing exactly how to use it (which campaigns, mediums, products) and for whom (visitor personas, geographies) and why (recession baby!) Here are some pictures.

Analytics 122