Duct Tape Marketing

JUNE 7, 2023

So if your frontline team doesn't have what they need, it shows itself in those experience metrics on the customer side. And then they need to go and now they're gonna send a white paper or they're gonna send a video link, but they have to go to another system in order to grab that content, right? Is the paper bamboo?

Employee 73

Employee Technical Review Advisory Board Sales 73

Occam's Razor

JANUARY 20, 2010

End of a minor web analytics lesson on going beyond obvious metrics and never, ever, never forgetting context. Of course look at our favorite metric bounce rate by keyword (that tells you if you can get people to give you one solitary click , the most primitive measure of SEO success). Back to our story. Well don't give up.

Analytics 90

Analytics Search SEO Metrics 90

www.rocketwatcher.com

NOVEMBER 8, 2010

Rocket Watcher Product Marketing for Startups Product Marketing for Startups About Speaking Contact Email Posts Startups Product Marketing Messaging Social Media Commentary Uncategorized Marketing Metrics 101 for B2B Startups 13. Rocket watcher b2b marketing metrics View more presentations from April Dunford.

B2B 42

B2B Metrics Marketing Startup 42