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5 Things You’re Measuring Incorrectly With Digital Analytics & What To Do About It

ConversionXL

The key in understanding leads with digital analytics often starts by using campaign codes. These codes are query-string parameters assigned to particular inbound advertising campaigns in way specific to each analytics tool. Most tools can be configured to recognize campaign codes that fall outside of the default markup/format.

Analytics 113
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Funnel Analysis: Finding and Fixing Conversion Problems with Google Analytics

ConversionXL

Otherwise, your conversion ratios and Funnel Visualization data will make no sense. Using a service like Retargeter, you could run a campaign that leverages banner ads, video, and sidebar advertising, that highlights your customer satisfaction policies. So what can go wrong here? Image Source. Conclusion.

Analytics 126