ConversionXL

APRIL 29, 2013

In this article we’re going to dive deep into a discussion about creating content for your autoresponder campaign. We’ve talked about ReOptimizing your autoresponders and creating effective drip campaigns before. Identifying The Starting Point of Your Auto-Responder Campaigns. Stage 1: Value Addiction.

Campaign 130

Campaign Email Framework Clickthrough 130

ConversionXL

OCTOBER 21, 2014

The key in understanding leads with digital analytics often starts by using campaign codes. These codes are query-string parameters assigned to particular inbound advertising campaigns in way specific to each analytics tool. Related to campaign codes are the metadata you collect via tagging within a digital experience.

Analytics 113

Analytics Software Review Metadata Campaign 113

leananalyticsbook.com

AUGUST 19, 2012

Someone clicks on a banner, pay-per-click ad, or affiliate link. Media is about time on page, pages per visit, and clickthrough rates. Companies like Flurry do a lot of work in this space, and many application developers roll their own code to suit the way their games are used. It’s not that simple.

Metrics 58

Metrics Clickthrough Lean Analytics 58