Making the Most of Your Drip Email Campaign: Content, Length & Frequency
ConversionXL
APRIL 29, 2013
Dan Zarrella of Hubspot has conducted some very interesting research using the Hubspot and MailChimp Databases, which talks about opens, click throughs, and a number other factors. In the last article about ReOptimizing your AutoResponder , I quoted a case study by Mauro D’Andrea about how he improved his email clickthrough rates.
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