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Finding your One Metric That Matters

leananalyticsbook.com

Someone clicks on a banner, pay-per-click ad, or affiliate link. Media is about time on page, pages per visit, and clickthrough rates. This is about whether you can grow, or hire, or whether you’re getting the organic growth you expected.

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21 Ways To Market Your Small Business On A Shoestring Budget

crowdSPRING Blog

You can’t walk a block in the downtown of most cities without seeing posters, signage, and other elements of guerrilla marketing plastered everywhere by “street teams” hired by big marketing firms. Create a referral/affiliate program. This kind of metadata can really boost clickthroughs to your site.

article thumbnail

21 Ways To Market Your Small Business On A Shoestring Budget

crowdSPRING Blog

You can’t walk a block in the downtown of most cities without seeing posters, signage, and other elements of guerrilla marketing plastered everywhere by “street teams” hired by big marketing firms. Create a referral/affiliate program. This kind of metadata can really boost clickthroughs to your site.