Finding your One Metric That Matters
leananalyticsbook.com
AUGUST 19, 2012
Someone clicks on a banner, pay-per-click ad, or affiliate link. Media is about time on page, pages per visit, and clickthrough rates. Hosting graciously provided by the excellent folks at WP engine. That might sound pretty standard, but the variety of revenue models can complicate things. Behind the scenes of a book launch.
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