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Maximizing Your Digital Marketing Channel Mix

YoungUpstarts

Search Engine Marketing (SEM) can be split into two search strategies: Pay-Per-Click (PPC) refers to how your company bids on keywords that represent the intent of what the customer is looking for, leveraging marketing spend to gain visibility by securing placement at the highest ranks within the search engines. Social Marketing.

Channel 165
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13 Unconventional Landing Page Strategies To Increase Conversions

ConversionXL

Coming From (Social Network). It’s common knowledge within PPC advertising circles that pointing your ad directly to your homepage is a no-no. Somehow that same rule never caught on to social networks. But really, isn’t social media a dynamic ad for your business? Sugarrae’s Affiliate Marketing Category.

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Marketing is Design: Three Words that Increased My E-commerce.

Software By Rob

A better approach would be to create a few videos (about your site’s mission, a separate video telling each vendor’s story, etc…) and post them to YouTube, Facebook, and other viral video sites. Also, go with the social network route and start a Facebook group to get people involved. at 7:31 pm [.]

Design 51
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SEO Advice for Bootstrapped Startups

sharkseo.com

Knowem provides a really useful service that lets you easily check a large chunk of the popular social network sites to see if your brand name is available to register. Aaron Wall, SEO Book Add a free feature which is accessible, useful, and spreads virally. Plan a bit of post-launch viral content.