Aggregator Bankruptcy Revenue Search 
Occam's Razor
SEPTEMBER 24, 2012
When you run a search ad on Baidu (or display ad on AOL or participate in AdSense or…), the objective of your advertising is (holy grail time now…): find the right person, at the right time, target them with the right message ("I beg you, please come to my site! But not, ever, in aggregate.]. from those clicks. Too strong?
David Teten
DECEMBER 3, 2019
Coalesce address the more general problem of searching through large data sets for best fits. Pacer is useful to search prior litigation, bankruptcies, etc. Lighter Capital, a Revenue Based Investing VC, offers a Cost of Capital Calculator. TruthFinder and Intelius provide basic background vetting.
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Up and Running
AUGUST 12, 2015
What is revenue going to look like? When Google came onto the market in ’99, ’00, there was already 15 other search engines. Today, they’re like the only search engine, but back when they started, there was plenty of competition, but you know what? I want to have enough revenue to hire a manager.
Cracking the Code
OCTOBER 10, 2008
Be prepared to cross the desert - SaaS requires R&D and sales expense up front for a multi-year stream of revenue, so it demands enough investment capital to fund 4+ years of runway. Farming is also often overlooked, but can help grow customer accounts and revenues from 30% upwards (if successful). Great list! Philippe Botteri.
Occam's Razor
JULY 18, 2011
I dare say even more than Search (and without a shred of doubt, more than Social Media). Measure retention rate over time in aggregate – or for optimal health, segment retention rate – and measure it for the various objectives you have set for your email marketing program. Not revenue. Every fiber of your being.
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