Remove Agile Remove Books Remove Demand Remove Software Development
article thumbnail

[Interview] Jim Ewel, Author Of ‘The Six Disciplines of Agile Marketing: Proven Practices For More Effective Marketing And Better Business Results’

YoungUpstarts

How can businesses and marketing teams reach customers in the age of COVID-19, respond to lightning-fast changes in the marketplace, and keep up with new consumer demands? Marketing pioneer Jim Ewel has the answer in three words: “With Agile marketing.”. It sounds like Agile is particularly suited for the times we’re facing now.

Agile 264
article thumbnail

If You Don’t Have a Discrete Hypothesis You Are Incapable of Failing

Both Sides of the Table

And make sure to pick up a copy of his book. 22:53 Eric’s book: The Lean Startup. 41:00 Transitioning from software to writing. 42:20 Did agile development influence you? 57: 00 How do you rectify company mission and customer demand. 57: 00 How do you rectify company mission and customer demand.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Customer Development Manifesto: Reasons for the Revolution.

Steve Blank

Finally, I’ll write about how Eric Ries and the Lean Startup concept provided the equivalent model for product development activities inside the building and neatly integrates customer and agile development. Product Development Diagram 1. Where Are the Customers?

article thumbnail

Twitter Link Roundup #130 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

Better Agile Than Smart – [link]. Are You Willing To Pay For The Change You’re Demanding? Better Agile Than Smart – [link]. Legal Contracts for Software Developers Who Hate Contracts (w/free contract template to use today) – [link]. Top 10 most read books in the world – [link].

article thumbnail

Lessons Learned: Principles of Lean Startups, presentation for.

Startup Lessons Learned

Boyd emphasized the importance of agility in combat: "the key to victory is to be able to create situations wherein one can make appropriate decisions more quickly than ones opponent." Agile software development. Agile allows companies to build higher quality software faster. Expo SF (May.

Lean 102
article thumbnail

Lessons Learned: About the author

Startup Lessons Learned

He is the co-author of several books including The Black Art of Java Game Programming (Waite Group Press, 1996). Although Catalyst folded with the dot-com crash, Ries continued his entrepreneurial career as a Senior Software Engineer at There.com, leading efforts in agile software development and user-generated content.

article thumbnail

Lessons Learned from a Software Developer’s First Attempt at Launching a Startup

Software By Rob

Karl is a software engineer with more than 10 years of experience who specializes in agile web development and web services integrations. He authors a software development blog at [link]. There comes a time in a software developer’s career where they reach a crossroads and ask themselves, “What next?