Agile Conversion Demo Product Development 
ConversionXL
JANUARY 24, 2017
Similarly, conversion optimization moves quickly. With agile development cycles and uncertain monetization models, they live and die by data and experimentation. Conversion is expanding beyond just the core user experience. Conversion Optimization as a Mainstream Discipline. Digital marketing moves at a fast pace.
Austin Startup
MARCH 17, 2017
If you couldn’t make it, here are some interesting insights based on conversations we had and exhibits we visited. Engineer the experience so you can evolve the product. For example, I participated in a VR demo at SXSW that was a retail shopping simulation.
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Startup Lessons Learned
OCTOBER 28, 2008
Most important slide: lessons learned Working product Key questions: what does the product do? Most important slide: live demo Prototype product Key questions: what will it take to ship a working product? whats the launch plan? whos on the marketing team? how do you know anyone would want it? Expo SF (May.
Startup Lessons Learned
SEPTEMBER 15, 2008
This gets me into trouble, because it conjures up for some the idea that product development is simply a rote mechanical exercise of linear optimization. You just constantly test little micro-changes and follow a hill-climbing algorithm to build your product. But where do those ideas come from in the first place? Expo SF (May.
Steve Blank
NOVEMBER 5, 2009
It should go without saying that this post is not advice, nor is it recommendation of what you should do, it’s simply my observation of how companies using Customer Development positioned themselves to successfully raise money from venture investors. They will realize that you have built a startup that’s agile, resilient and customer-centric.
A Smart Bear: Startups and Marketing for Geeks
JULY 19, 2010
During a lull in her practice she got a serendipitous opportunity to shift gears completely and ended up leading software product development teams. Some head straight to the booth to get a demo; for many I give a private demo of the product on sofas in the hallway. Leave a comment and join the conversation.
ConversionXL
APRIL 3, 2019
Add to that 400 old and new faces, plenty of conversations, live music, and more than a few beers. When setting up interviews , call them “chats,” not interviews—and treat them like chats; anticipate where the conversation could go and listen, listen, listen. Watch their expressions as they see the demo. What’s different?
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